Julius Meinl
ORGANIC MATCHA & HOJICHA
For modern rituals rooted in Japanese tradition.
Introducing our new organic Matcha and Hojicha, bringing 160+ years of quality expertise to the world of premium Japanese tea. Sourced directly from Japan, both varieties offer ceremonial grade quality that meets the exacting standards of discerning cafés and restaurants.
Perfect for modern HoReCa establishments looking to expand their beverage menu with trending, high-margin offerings that attract health-conscious customers and deliver exceptional taste experiences.
Matcha: vibrant energy in every sip
Organic Green Tea | Ceremonial Grade | From Japan
Matcha stands for mindful indulgence and vibrant energy. Sourced from Japan and stone-ground into a fine, vivid powder, our ceremonial-grade Matcha delivers an intense, umami-rich flavour and a smooth, frothy texture. It adds a premium dimension to tea menus and opens new possibilities for beverage innovation.
100% organic and ceremonial-grade
Versatile for hot or iced drinks
Ideal for lattes, smoothies and signature creations
Effortless preparation with the Julius Meinl Matcha Shaker
Preparation made premium. In just a few seconds, you can serve barista-style Matcha with consistency, style and speed.
Hojicha: comfort in a cup
Organic Roasted Green Tea | From Japan
Hojicha is a statement of quiet sophistication. Crafted from roasted green tea leaves, it offers a naturally smooth, nutty flavour profile with a mellow finish. This low-caffeine option appeals to those seeking balance and warmth throughout the day.
Organic and authentic
Low caffeine, perfect for any time of day
Balanced flavour with roasted, mellow notes
A premium base for hot or iced drinks
Hojicha adds depth to your offering while inviting your guests to unwind with intention.
Our tea specialties are designed for ease of preparation without compromising on quality. With our Matcha Shaker, every drink can be made consistently and efficiently, whether you are a tea novice or a trained Matcharista.
To support our partners, we provide:
Table tents and posters for trial promotion
“Matcharista” certificates to elevate staff engagement
Launch visuals and drink recipe inspiration
Free Matcha Shaker with new customer packages
Simple. Premium. Prepared in Seconds.
Matcha and Hojicha reflect Julius Meinl’s commitment to:
Uncompromised quality
Our teas are sourced from Japan and crafted to meet the highest organic and flavour standards.
The ceremonial-grade Matcha and roasted Hojicha offer pure, balanced taste profiles, prepared with precision using tools developed to ensure consistency. Every cup reflects our long-standing commitment to excellence and attention to detail.
Innovative product experiences
With smart preparation tools like the Julius Meinl Matcha Shaker and trend-forward recipes such as Iced Mango Vanilla Matcha or Hojicha Latte, we offer a modern, versatile product range.
These tea specialties are designed to enrich menus and inspire creativity across different times of day and consumption styles.
Viennese coffeehouse charm for today
Rooted in the ritual of slowing down and savouring the moment, Matcha and Hojicha capture the very essence of Vienna’s iconic coffeehouse culture, reinterpreted for contemporary tastes.
From elegant presentation to quiet indulgence, these teas create space for reflection, conversation and connection. It is a timeless experience shaped for today’s tea lover.
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